ACTIVATION - A Case Study
In January
2001, Ed Freedberg and Jack Fleming worked with a client company for 3
days. They participated in a major “kick-off sales conference”
for the entire organization. In addition, they conducted a special seminar
for field managers. During that session, they clarified the roles and
relationship between manager and agent. Further, they introduced the basic
concepts of personal performance management contained within the program,
“ACTIVATION”.
The 2001 achievements of the client company included:
| Manpower | +41% |
| Settled Cases | +81% |
| Annual Premium Income | +85% |
| Settled FYC | +55% |
| MDRT Qualifiers | +121% |
| Market Share Improvement | +50% |
To a significant extent, the client publicly acknowledged that much of their success was attributed to the ideas and concepts that were shared with them. The client's enthusiasm was so strong, they were asked to return for a full week of activities that included a two-day “ACTIVATION” seminar for their entire field force. Subsequently, 2002 and 2003 were years of continued outstanding achivement.
Ed and Jack are pleased at the success the company has attained and gratified by the confidence placed in them to reinforce the client’s performance development regimen.
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